Allianz Arena Broschüre Titel
Allianz Arena Broschüre
Allianz Arena Broschüre
Allianz Arena Broschüre
Allianz Arena Broschüre

Landmark 2.0

Klondike creates the launch campaign for the opening of the Allianz Arena.

Message: the world – and of course especially Munich – have a new, spectacular landmark that can compete with the most famous monuments of mankind. The job was to convey this great message not pathetically and arrogantly, but sympathetically and casually.